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The decision to realign is based on the goal of creating an integrated view of hardware, software and services for customised display solutions. With this clear structure, DATA MODUL is sticking to its flexible, modular approach, focusing on a wide range of customer needs and market applications and building on proven core competences – all from a single source and on a global scale.

As part of these changes, the DATA MODUL website has also been comprehensively revised. It now offers customers more intuitive access to product and market information and at the same time reflects the company’s focus on hardware, software and services. DATA MODUL’s clear focus on different markets and industries is also reflected in the new look. The new business strategy is also visualised by a modern corporate design with a new aesthetic.

"Our decision to modernise is based on the conviction that stability and flexibility can go hand in hand. In doing so, we are consolidating our position as a reliable partner that adapts to the needs of our customers with agility. For us, the rebranding is more than just a visual transformation; it reflects our determination to actively shape the future of display solutions in a changing world, which we express with our new slogan "Passion Displayed", among other things," explains Dr Florian Pesahl, CEO of DATA MODUL.